La vida es rosa | Opening sequence
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La vida es rosa

Client: Antena 3 TelevisiĆ³n Year: 2005

Programme Identity. Design of programme identity for La Vida es Rosa, an entertainment and interview show starring people featured in gossip press, broadcast by Antena 3 in 2005 during the afternoon slot. The graphic line of the opening sequence and separation bumpers was structured around a series of shots depicting glamorous elements animated in stop motion: drink glasses, gloves, pearls, feathered boas, petals, etc. All of the objects presented a common denominator in the use of different shades of pink.

The final packshot is resolved with the appearance of the logo surrounded by scrolls referencing the parisienne comic style of the '70s regarding an interpretation of the famous musical notes of Edith Piaf's “La Vie en Rose”.

 

Music: Josep Sanou
Design and animation in collaboration with Paola Dragonetti

© zeligstudio 2017