Televisión Canaria Carnaval 2007 | Thematic ident 1
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Televisión Canaria Carnaval 2007

Client: Televisión Canaria Year: 2007

Channel branding. We designed the continuity pieces which accompany the carnival season and its television programing on Canary Islands regional television network. 

The project consists of a series of idents illustrating the two central themes of the Canary Islands carnival for that year: on the one hand, the “the Belle Époque” in Las Palmas, and on the other hand, “the Fashion”, in a broad sense of the word in Tenerife. The audios for each piece combine different rhythms and instruments illustrating both musical styles, bringing them closer to the essence of the carnival itself: rhythm and fiesta.

We produced several pieces using very colorful illustration where a series of graphic elements were composed: flower, characters, buildings, fireworks, to symbolize each of the themes. The animation was addressed as a travelling camera shot while the drawing evolved to such a point as to eventually become the channel logo at the end of the piece. 

 

Music: Josep Sanou

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